Biryani has become one of India’s most popular and scalable food franchise segments. With a strong cultural connection and high demand across demographics, several biryani brands are gaining rapid popularity among food entrepreneurs and franchise seekers.
Biryani By Kilo (BBK) leads the market with its dum-style preparation and clay-pot delivery, emphasizing authenticity. Behrouz Biryani has built a premium image using Persian-inspired flavors and operates efficiently via cloud kitchens. Other rising brands include Charcoal Biryani, The Biryani House, and Biryani Blues, each offering unique value propositions and targeting metros as well as Tier-2 cities.
What sets biryani franchises apart is their delivery-friendliness, simple operations, and standardized recipes. Most brands offer both vegetarian and non-vegetarian options, curated combos, and regional variants to suit diverse preferences.
Franchise models vary: cloud kitchens cost around ₹15–25 lakhs, while dine-in models can go up to ₹40 lakhs. Many brands promise ROI within 18–24 months if located and marketed well.
With rising food delivery usage and a loyal biryani-loving customer base, this segment shows long-term promise. Entrepreneurs seeking a flavorful and profitable venture should consider aligning with a reputed biryani franchise brand.